Kenyan content creators have all the reasons to smile as the President – William Ruto – announced that Facebook and Instagram parent company, Meta, has agreed to start monetization of content in Kenya following successful talks led by the government. In 2018, Facebook rolled out – Ad Breaks – […]
Safaricom is continually increasing its plans of having the whole country connected not only to other services like calls, SMS, M-Pesa but also internet connectivity. To achieve this, the telco giants time to time have been launching a variety of fixed or new campaigns to create awareness of their […]
In recent years, discussions about what the future of social media might look like have increasingly become common. The rebranding of Twitter to X after Elon Musk’s acquisition, the introduction of new social media startups, and Meta’s launch of Threads have made it clear that the next five years from […]
Kenya is amongst the African countries that are leading with content creation across all content consumption platforms ( YouTube, Instagram, TikTok, Facebook, and other Digital Streaming Platforms). For example, the number of YouTube channels earning over Ksh1 million ($8,783.49) monthly has improved by 60 percent, reflecting how Kenya’s content creation […]
